The term ‘sustainable’ seems to buzzing around everywhere these days. Initially it was just limited to food items, but people are now trying to shift their focus on an entirely sustainable lifestyle, that now includes eco-friendly clothes as well. Confused about how clothes affect the environment? Well, that humble looking dress you just bought likely involved 132 metric tons of coal for the production of its fibre, with the dyeing and bleaching of garments consuming 6-9 trillion litres of water annually. Seems a bit of an overkill just for a new LBD to wear to your next house party? Read on for some quick tips to help you transition into an eco-conscious lifestyle without breaking the bank.
LOOK FOR SUSTAINABLE BRANDS:
First of all, only go shopping when you absolutely need to. Adding an extra pair of jeans to the existing 20 pairs will just end up wasting another 1,800 gallons of water. Take stock of your closet, and you’ll be surprised at the treasures hidden in there. When you must shop, look out for authentic sustainable brands with proper certifications, so that you can be assured that your shopping is helping to save the planet. SATVA makes for an easy candidate with a complete ban on toxins and GMOs.
INVEST IN CLOTHES THAT CAN BE USED ALL YEAR:
When you are out shopping, keep in mind that invest in something that you can wear multiple times. Buying a heavy knitted jacket in a humid urban locale will ensure that it is delegated to the bottom of your closet. A sustainable wardrobe revolves trans-seasonal wardrobe staples like jeans, t-shirts and classic dresses that can see you through all the seasons. Remember, less is more when it comes to eco-friendly dressing. A few sturdy organic cotton items are way better than a closet full of synthetic fibres that harm the planet. The Mahila Tee in White from SATVA is excellent option, as it is a versatile staple that can be worn both ways, depending on the kind of occasion you’re headed to.
We live in a generation where mending is scarcely given any thought. The first instinct for any outfit that is too loose or too long is to dump it in the trash can. If you like the outfit enough, then spend a little time in getting it altered. Or if you are worried that some of your favourite outfits don’t fit the bill anymore for the current seasonal trends, look for ways to revamp them. Like a denim dress can be easily transformed into a jacket with a couple of patches to give it a boho look. If you don’t feel confident enough about doing it yourself, then contact your neighbourhood tailor and let them work their magic.
DONATE INSTEAD OF THROWING:
If you are positive that you don’t want to wear that impulse buy, even after altering or revamping it, then donate it. Keep in mind that, every pair of leather shoes you dump away take 25-40 years to decompose, whereas nylon clothes take up to 40-50 years. A healthy sustainable wardrobe mantra to follow is: One In, One Out. Every time you go out shopping for something new, donate another item from your closet.
QUALITY OVER QUANTITY:
We know that sustainable clothes tend to be a bit more expensive as opposed to cheap bulk-produced ones. The fact of the matter boils down to this: would you rather own 25 sustainable pieces of clothing that help save the earth or go in for 50 less eco-conscious outfits that are having a major impact on our carbon footprint? Don’t worry about making a binary choice between fashion and environmental impact with Satva’s completely organic Autumn/Winter ‘18 collection that has something for everyone.